Overview
An international food manufacturer identified an internal business need to collect geographically dispersed field service data in an accurate, reliable, and timely fashion. By deploying Anyware’s ReForm product they have pushed aside the pencil and paper and moved into the 21st century.

Business Issues
For years, the food manufacturer has been involved in “mystery shopping”, which is the practice of using trained shoppers to evaluate customer service, operations, merchandising and product quality. The old process used paper forms which were filled out and faxed into corporate headquarters. The collected data was then manually keyed into a spreadsheet. Not only did this process leave open many possibilities for error, but the delay in consolidating the information meant weeks or months could go by before a problem was identified. Several objectives for the project were outlined:

• Eliminate the paper questionnaire
• Eliminate the manual data entry following a field visit
• Provide management with timely access to the collected data
• Increase volume of the field-site visit data
• Provide accurate, timely, and auditable questionnaire information
• Provide a simple and intuitive mobile user interface for field service representatives
• Assure integrity and security of sensitive data
• Maximize dissemination and retrieval of information to applicable persons

Anyware Solution
By deploying the ReForm product across the manufacturer’s mystery shopping field personnel, the paper forms were eliminated and information was available for action in near real time. QA personnel were able to react to quality and customer issues without delay. Using ReForm allowed the manufacturer to double the volume of site visits while decreasing the cost of each visit by half. Return on investment for the manufacturer was measured in months instead of years.